FCAnalytics
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Customers

Who buys, who comes back, and who is slipping away

vs previous 30 daysSynced 2 min ago
Customers699▲ 21.1%
Lifetime value$412.76▲ 13.5%
Repeat rate88.4%▲ 4.4 pt
At risk442no order in 90 days

Returning customers by first-order month

Share of each month's new customers who ordered again
Month 0Month 1Month 2Month 3Month 4Month 5Jul
100%
25%
24%
31%
19%
Aug
100%
26%
28%
22%
Sep
100%
28%
14%
Oct
100%
13%
Nov
100%

Segments

699 customers ordered in this period
New this period81
Returning618
VIP (5 or more orders)266
At risk (no order in 90 days)442

Customers

Sorted by total spent
CustomerOrdersTotal spentLast orderSegment
Chloe Rossic•••@mail.com19$3,426.201 days agoVIP
Chloe Brownc•••@mail.com12$2,570.504 hours agoVIP
Ethan Patele•••@mail.com11$2,545.8028 days agoVIP
Lena Rossil•••@mail.com18$2,517.003 days agoVIP
Ravi Faroukr•••@mail.com13$2,331.3019 hours agoVIP
Mia Jensenm•••@mail.com9$2,327.705 hours agoVIP
Liam Demirl•••@mail.com21$2,287.8013 days agoVIP
Priya Fischerp•••@mail.com15$2,213.4013 hours agoVIP
Nora Fischern•••@mail.com13$2,134.6013 days agoVIP
Ravi Duboisr•••@mail.com14$2,016.501 days agoVIP
Tomas Jensent•••@mail.com10$1,928.801 days agoVIP
Emma Duboise•••@mail.com7$1,914.7025 days agoVIP
Export CSVEmails are masked on screen; full addresses are in the export.
At risk442 customers who used to buy have gone quiet. Their past orders were worth $96,466.Export this list