FCAnalytics as a Metorik alternative.
Metorik is the established reporting and email tool for WooCommerce and Shopify stores. FCAnalytics is a newer, narrower product that reads WooCommerce orders and reports net profit after costs, attribution and abandoned carts at a flat monthly price. This page sets the two side by side so you can pick by fit, not by marketing.
The short version
Choose Metorik if you run a Shopify store as well as WooCommerce, want email automation and abandoned-cart emails inside the same tool, need unlimited team seats, or sync ad spend from the ad platforms rather than entering it monthly. Choose FCAnalytics if you run one to five WooCommerce stores, want net profit after product cost, payment fees, shipping and ad spend as the headline number, and prefer a flat price that does not rise with order volume. Neither tool replaces Google Analytics for traffic analysis.
Criteria, not scores.
Each row states what we could verify. Where a Metorik fact was not on the pages we read, the cell says so instead of guessing.
| Criterion | FCAnalytics | Metorik (as of November 2026) |
|---|---|---|
| Platforms | WooCommerce only. Shopify, Wix and BigCommerce are planned, no date announced. | WooCommerce, Shopify and Shopify Plus (metorik.com). |
| Net profit after costs | Yes. Product cost per product (table or CSV), payment fee as percent plus fixed, shipping from order lines or flat, ad spend per channel per month. Formula on the methodology page. | Yes. "Costs and profit reports", COGS per order, and shipping cost sync from ShipStation (metorik.com). |
| Ad spend | Entered manually per channel per month and prorated to the period. Direct Google Ads and Meta connections are planned, no date announced. | Ad spend and audience sync with Google, Meta, TikTok, Pinterest, Snapchat, Reddit, Microsoft and others, plus Google Sheets or CSV (metorik.com). |
| Attribution | WooCommerce order attribution (last click) mapped to channels, with orders, revenue, ad spend, profit and return per source and campaign. | Not stated on the pages we checked; we did not verify a dedicated attribution report, so no claim is made either way. |
| Abandoned carts | Reporting only: open carts by hour, step where shoppers stop, products left behind, recovered carts and revenue. No recovery emails. | Reporting plus recovery: Engage sends "abandoned cart emails with dynamic discounts" (metorik.com/features/engage). |
| Email marketing and automation | None. Weekly, monthly and cart-digest reports are sent to you, not to customers. | Engage: automations, abandoned-cart, post-purchase, win-back and welcome emails, with an email allowance per plan and extra sends billed separately (Engage page, pricing page). |
| Exports and reports | CSV exports of orders, customers and products with cost and profit per row; printable profit report; weekly, monthly and cart-digest emails (Growth and Scale). | Customizable CSV exports; scheduled custom reports by email or Slack (metorik.com). |
| Team seats | Starter 0, Growth 3, Scale 15. Viewers see every dashboard and export; only the owner changes costs, stores and billing. | "Unlimited Users" on every plan (pricing page). |
| Stores | Starter and Growth 1 store, Scale up to 5, each with its own dashboards. | One subscription covers multiple stores with a multi-store dashboard; each plan has a store limit that the pricing page does not print (pricing page). |
| Free trial | 14 days of the Growth plan, no card required. | 30 days, no credit card needed (pricing page). |
| Pricing model | Flat monthly price per plan, one month at a time, no percentage of sales, no annual contract. | Scales with average monthly orders over the last three months; plans change automatically with volume, billed monthly (pricing page). |
| Price from | Starter $29, Growth $79, Scale $199 per month. | Starter plan listed at $25 per month, as of November 2026, with the price rising by order volume (pricing page). Higher bands are not printed on the page. |
| Connection | Read-only WooCommerce REST API keys approved by the store administrator, encrypted at rest; sync every 15 minutes. | Not verified on the pages we checked; see Metorik's documentation. |
Swipe the table to see the Metorik column.
Where Metorik is stronger
- Shopify and Shopify Plus support alongside WooCommerce.
- Email marketing and automation in the same product, including abandoned-cart recovery emails.
- Ad spend synced from the ad platforms instead of typed in monthly.
- Unlimited team seats and a longer trial.
- Subscription reporting and help-desk integrations.
- An established product; FCAnalytics launched in November 2026.
Where FCAnalytics fits better
- Net profit after product cost, fees, shipping and ad spend is the first number on the screen, with a published formula.
- Flat monthly price that stays the same as order volume grows.
- Abandoned-cart reporting by hour, step and product, plus recovered revenue, without buying an email suite you may already have.
- Attribution mapped to channels with profit and return per source and campaign.
- A 14-day trial on the full Growth plan, then the Overview stays open free if you do not continue.
Pick Metorik if
- You sell on Shopify as well as WooCommerce and want one dashboard for both.
- You want to send abandoned-cart and lifecycle emails from your analytics tool.
- Your team is large and everyone needs a login.
- You already pull ad spend into Metorik from Google or Meta and do not want to enter it by hand.
Pick FCAnalytics if
- You run one to five WooCommerce stores and the question you ask every Monday is "what did we actually earn".
- You already have an email tool and want analytics that measures cart recovery rather than sends it.
- You want a price you can predict at any order volume.
- You want every figure defined in writing so you can check it against WooCommerce.
Other tools people compare
Putler and the built-in WooCommerce Analytics screens come up in the same searches. Both are covered, with the same verification rule, in our guide to WooCommerce analytics plugins and tools.
Straight answers.
Can I run Metorik and FCAnalytics side by side?
Yes. Both read your store through WooCommerce's API and neither changes anything in it. Many stores trial a second tool for a month and compare the same week's numbers.
Does FCAnalytics send abandoned-cart emails?
No. It reports open, abandoned and recovered carts and emails you a digest. Recovery emails are sent by your email tool or by Metorik Engage.
Why is there no "winner" on this page?
Because the right choice depends on platform, team size and whether you want email automation. Scores would hide that.
Is the Metorik information kept current?
It is dated and linked. If you find something out of date, write to support@fcanalytics.com and we correct it.
Compare on your own numbers.
Connect a store, see net profit, attribution and carts for your real orders, then decide. 14-day trial, no card required.